Ending the battle between vegans, vegetarians, and everyone else | Brian Kateman | TEDxCUNY

Ending the battle between vegans, vegetarians, and everyone else | Brian Kateman | TEDxCUNY


Translator: Ghadir Younes
Reviewer: Denise RQ Can we save our planet? Will we continue to have access
to water, food, energy, and other ecosystem goods
that our planet provides? Each hour, three species disappear. Each day, 10.000 people die
from water shortage or contamination. Fourteen billion pounds of garbage
are dumped into the ocean every year; most of it is plastic, and it will take
nearly a thousand years for it to degrade. Due to global warming,
the Arctic may be ice free, and thousands of cities,
including New York City, may be underwater. You’ve all undoubtedly heard
of many of these statistics before, and likely, at least so far,
you aren’t impressed. (Laughter) Yet still, in some sense, these facts
turned societal platitudes, motivate us. They certainly motivate me, and I, perhaps like many of you,
am the typical environmentalist. I gleefully present my refillable cup
to the Starbucks barista, I love to shop at Trader Joe’s,
and I always bring my “Go green” bag. If you are anything like me, I spend one to two minutes
in a fit of confusion trying to recycle the fork, bowl, napkin,
and food that constitutes my salad. While my New Yorker instinct
is to avoid eye contact with an over-eager side walk
soliciting environmentalist, I proudly flash them a smile. Simply to remind them
that I support what they do. And as I reflect on my eco-friendly day,
I sleep like a baby knowing I made a difference. I know what you are thinking,
“You could do so much more,” and you’d be right. I could do a lot more. I could compost, and I don’t. I could walk to work
through Central Park, and I don’t. As one environmental campaign suggested,
I could get clean and save water by showering with a friend
or even an attractive stranger. (Laughter) Don’t get too excited for me, I shower alone, often,
for many minutes at a time. (Laughter) Undoubtedly, we all could do more, but what if I told you that I did make
a more difficult sacrifice for our planet? What if I told you that I am a vegan? (Laughter) Did you feel that? (Laughter) You did. One word and everyone
gets a little bit nervous. You can be honest with me,
this is TEDx, it’s a safe space, you feel a little awkward. Why? Because I am a vegan?
And presumably, many of you are not? What is that about? Well, we’ve all had
that conversation before. You are out to dinner
with a friend or colleague, and you learn that the person
you are with is a vegan. You had no idea, you are surprised, and while the person in front of you
may not look like this (Laughter) or like this, your perception of them
has immediately changed. There is no going back to whatever it was
you thought of them before this moment. Back at dinner, the vegan likely feels
compelled to explain to you that while he or she is a vegan, by no means does your culinary decision
inspire offense. You, in turn, decide to kindly acknowledge
that reconciling gesture, and attempt to, very quickly, move the conversation along
to a more unifying topic. Yet, you still feel whatever it is you or your neighbor
might be feeling right now. A tinge of nervousness,
a pulse of discomfort, the manifestation of a mouth twinge,
or the eyes widening. There is me, and then there is you. And somehow, our perception
of one another is no longer the same. Well, as it turns out, I am not a vegan. (Laughter) Uff! (Laughter) I am sorry to all the vegans in the room
who have lost one of their own. (Laughter) To the rest of you, you can safely take a deep sigh of relief knowing I’m a carnivore just like you. But whatever connotations
are in the word vegan, and the experiences
those connotations create in our mind, I am absolutely fascinated by them, and think they may hold, at least in part,
a key to solving complex problems like global warming
and the loss of biodiversity. Semantics aside for just a moment,
we all know that vegans and vegetarians, the modern day pioneers
abstaining from meat, are onto something, even if we ourselves
choose to eat eggs and meat. We know our planet is in trouble,
and we know that meat production, from the clearing of lands and trees
to the transportation of these products accounts for nearly 20% of global
green house gas emissions; 20%. That is why a vegetarian’s footprint
is nearly half that of a meat lover’s. And for a vegan, it’s even lower. We also know that meat production
requires a lot of water. Producing just one pound of meat protein requires ten times the amount of water
as producing one pound of grain protein. It’s a lot of water. We also know,
perhaps most morally salient, that due to factory farming,
animals are not treated very well. They’re not. They are incredibly smart
and experience pain just like us. So as we look into the eyes
of this very adorable baby pig, we have to ask ourselves, “Why do over 90% of Americans
continue to eat meat?” Bacon! (Laughter) Bacon is the reason we eat meat. For many, the mere smell
of bacon in the morning, that crispy crunchy texture,
that savory salty taste, they give us a reason to smile. That spicy buffalo wing, that juicy steak,
they are the reason we eat meat. They satisfy our most primal urges. So what should we do? On the one hand, we know that meat
gives us a reason to smile in the morning, and on the other, we know
it straddles our instincts to uphold our sense of morality, with it’s questionable
impact on the planet. Plus, as some
of the medical literature suggest, meat may not be very healthy for us. Certainly, we can treat
each meal as a choice, as it you indulge, or make
a more restrained decision, we could simply eat less meat
and more fruits and vegetables. That seems simple enough,
and as many have suggested, if we simply followed
a meatless Monday diet, whereby we abstain from
eating meat on Mondays, we’d have a billion vegetarians overnight. That would be huge. But what is a person who eats less meat? They may not be a vegetarian, or vegan,
or even on any particular diet. Where do they fall on the spectrum? I’ve discovered
that there are a few words, each with their own connotations, to describe a person who eats less meat. You could say: I am a semi-vegetarian, I sometimes eat meat,
and sometimes I don’t. You could say: I am a mostly-vegetarian, I mostly eat fruits and vegetables, I sometimes eat meat,
but I try not to eat a lot of it. Or you could say, and this one
is by far my favorite: that I am flexitarian;
I am flexible about it. (Laughter) Sometimes I eat meat,
and sometimes I don’t. So, imagine we’re back at dinner,
and the person you’re with has just explained to you
that he or she is a vegan. You decide to enthusiastically share
that you get it, “I am a flexitarian!” “I am flexible about it!” (Laughter) “I sometimes eat meat, and sometimes I don’t,
but I try not to eat a lot of it.” As you continue to eat your steak, and here she continues to eat
her vegetable kheema ball, you realize, perhaps unconsciously, that you still fall somewhere different
along this moral landscape. We know with simple intuition,
that flexitarian sounds, well, flexible. That by choosing to eat meat sometimes,
as opposed to never eating meat, you alter your moral standards
for primal urges and convenience. It’s weak, and it’s inconsistent. As we know from advances
in cognitive science, the brain does not do well
with inconsistencies, it loves false dichotomies,
and need compartmentalization. And we can see how this plays out, one minute, you are a noble lover
of all forms of life, and the next, you are a ravenous animal,
or at least, ravenously eating one. So, whatever it is about words
like flexitarian and vegan, we know they conjure entirely
different perceptions of who we are. And that these perceptions matter. This seemingly innocuous labels
to describe our eating choices matter a great deal. They determine how seriously we are taken,
how our messages are understood, and our feeling of belonging. Consider our related example,
climate change versus global warming. Scientifically, they have
different meanings, one refers to climate,
while the other temperature alone, but regardless of what they actually mean, they conjure different
mental associations. A 2014 study from Yale University
found that the term ‘global warming’ was associated with greater
public understanding, more emotional engagement and support
for personal and collective action than the term ‘climate change.’ Global warming generates more intense worries and negative
reactions than climate change. That is why I try to use
the phrase ‘global warming’ more than ‘climate change.’ So, we see the same type of problem with words like flexitarian
and semi-vegetarian. They all describe incredibly positive
steps to the more sustainable planet, but they largely invoke
negative associations, feelings of division,
and moral incompatibility. So it occurred to me, we need a word
that describes a community of individuals who are committed to reducing
their consumption of meat, and can encourage others
to reduce their consumption of cows, chickens, pigs,
lambs, and seafood. It is my hope that this word
is ‘reducitarian.’ That it can inspire a community
of individuals to simply eat less meat. I bet many of you here today
are already reducitarians. How many of you try to eat less meat? You are all reducitarians already. And to my vegan and vegetarian friends,
you too are reducitarians, because you are so very much committed
to reducing your consumption of meat. Reducitarianism is the practice of reducing one’s personal
consumption of meat; red meat, seafood, and poultry. Reducitarians may still enjoy
the taste of meat, or not concerned with making
a drastic lifestyle change, but they are committed to reducing
their consumption of meat nonetheless. With more fruits and veggies, reducitarians live longer,
healthier, and happier lives. They set manageable
and therefore, actionable goals to gradually reduce
their meat consumption. For example, they may order
a smaller steak, or skip eating meat for dinner
if they had it for lunch, or simply eat meat only on the weekends. Reducitarians know
that by choosing to eat less meat, they are not only going to improve
themselves and the environment, but farm animals, as well. The concept of reducitarianism
is appealing because not everyone is able or willing
to follow a completely vegetarian diet. This is a difficult
but important realization; not everyone is able or willing to follow
a completely vegetarian diet. A Gallup poll conducted in 2012
asked a diverse group of Americans the following question, “In terms of your eating preference, do you consider yourself
to be a vegetarian or not?” How would you respond?
What do you think they found? What they found was that on average, only 5% of Americans
consider themselves to be a vegetarian. But what was so interesting
about this 5% is that it remained
largely unchanged from the 6% that was recorded in 1999 and 2001. In other words, the amount
of vegetarians in the United States has remained about the same:
extremely low. As you might imagine,
this percentage is even lower for vegans. Similar statistics have been observed
throughout the world. just in case you aren’t convinced, a separate study found that among those
who consider themselves to be a vegetarian nearly two-thirds of them had indicated
that they’ve recently eaten meat when they were asked to recall their diet. These individuals were not vegetarians
or vegans, they were reducitarians. But they were forced to play
mental gymnastics with themselves without a word to describe who they are. And this used to happen
to me all the time. My friends and family knew
that I was a vegetarian. Once in a while,
we would go out to eat, I’d order bacon with my eggs and pancakes, and they would literally
catch me in the act red handed, eating a slice of bacon. (Laughter) Do you know what it’s like
for a Jewish vegetarian to be caught eating bacon? (Laughter) That is a double whammy no one wants
to experience with their morning coffee. So look, what I think this means is that even though we know
it would be better, more healthy, and environmentally friendly
if everyone just stopped eating meat. This is an ideal, a romantic ideal, that we have been unable to achieve. This message of completely eliminating
meat consumption has worked very well, or somewhat well, for the individuals who are
vegetarians or vegans, but has failed to capture
the attention of the rest of us. The 95% of us
who continue to inhabit this planet. So yes, reducitarianism
is a message for the 95% of us. We should consider eating less meat for the sake of our health
and the environment. We can learn a lot from
vegans and vegetarians who have so admirably reduced
their meat consumption, that they effectively eat none at all. But vegans and vegetarians
can also learn a great deal from those who simply strive
to eat less meat. In many ways, the use
of categorical imperatives that we must never eat meat,
has put vegans and vegetarians and those who simply strive
to eat less meat in a boxing match for moral superiority. It’s exhausting, and as the data suggests,
largely unproductive. Reducitarianism is a message that allows us to focus
not on our differences but on our shared commitment
to eating less meat, regardless of where we fall
on the spectrum. I believe that this reducitarian message
will absolutely terrify the meat industry. Because it is a message
that will produce the greatest impact on the causes we all care so deeply about. After all, what could possibly matter more
than the increased well-being of our health and the environment. It is my hope that we can
leverage “reducitarian.” A positive and inclusive term
of moral worth to encourage ourselves
and others to eat less meat, improving our health, and the environment, and making a lot of animals
very happy in the process. It starts with us, all of us,
to encourage ourselves and others to simply eat less meat. So this is my message to you, consider eating less meat this week,
and be a reducitarian. You can change the world
by ordering a smaller steak, or doing something more. But don’t just sit by and ignore
what you already know. Consider eating less meat
and be a reducitarian. Save our planet, improve your health,
and save a lot of animals. Thank you so much. (Applause)

100 Comments

  • Casa Verde Pet Resort says:

    Reducetarianism is a great tool. I don´t like this talk for a number of reasons, though. For one, the speaker does not look healthy. Label me shallow if you like, but imho it gets in the way more than it helps. If we are to take diet suggestions it has to be from someone that at least LOOKS healthy. He also insists that being vegan is almost impossible, which is total bs.

  • Michajeru says:

    This is a very intelligent lecture. My wife and I are strictly vegan however our friends are not impressed to say the least. There is no way they would give anything we have to say on the subject a second thought. But Brian Kateman's approach might well make at least a small impression.

  • cacciato69 says:

    no no no and no i am a pastoralist / rancher vegan means more land conversion to crops the biggest destroyer of OTHER species.. lost wild lands are the problem of the world . I was a statistician the data do not address the issue of land loss or land maintained in a nearly wild condition. Industrial raising of meat is abhorrent to me.

  • Gauri Mishra says:

    I am a vegetarian, working toward veganism, and I know it takes a lot of time. going cold turkey ALMOST NEVER works, and it's better to go reducitarian, vegetarian, and eventually vegan. That way you have some time to adapt. I agree with what he is saying because it can help spread veganism. YES- ANY meat consumption is bad, but you have to agree that being lower on the spectrum is, in fact, better than being higher up. eating meat twice a day is worse than twice a month, even though ANY AND ALL meat consumption is unethical. this is a step forward, but not a perfect plan. if more people make an effort to be a reducitarian, more will be realizing meat is not something we need to depend on anymore. it spreads mindfulness and awareness of actions, and from this movement- can come more new vegans and vegetarians. I am a vegetarian, and I support reducitarianism because of its long-term effects and outcomes. I encourage veganism and vegetarianism, but I understand the commitment and time it takes.

  • Crimson Dawn says:

    But ordering the smaller steak doesn’t change that that same animal died…

  • Stickman says:

    Just the comments here makes me wanna eat more meat. Jeez these vegans (not all of course) share the same mindset with radical islamists.

  • Anon ymous says:

    I'm frustrated that this talk doesn't mention one of the most important reasons to be vegan: fighting world hunger. "Meat consumption is indeed the main cause for the hunger of the planet" (The Flesh Is Weak, 2005 – free translation)

  • Don Taylor says:

    Vegan is the answer. Duh…

  • Sathasiless says:

    I'm a pesco pollo vegetarian. But a mostly don't eat chicken or fish at all. Maybe a few times a month I'll have chicken, and about 1/5 of the time I'll eat fish.

  • Big Boss says:

    This comment section is a perfect example of why people hate vegans

  • at0M X says:

    As a vegan I thank you for this message even though I can never comprehend the continuing of eating flesh when presented with an alternative. I just don't get it but thank you because it will help

  • Lilac Lizard says:

    No offence but…. As soon as someone says that, you know what will come next right? So why does this guy do the same "I'm going to end the battle by taking sides & adding to it"

  • Leo Vinci says:

    It feels like he through some random facts at the beginning of the video. Such as 10.000 people day from water shortage and contamination. This is such a random information. No sources. Seems like he made up these numbers or just did a brief google research 🙁

  • Kamila S. says:

    As someone, who is plant-based I kinda agree with reducing meat, because it's a first step to becoming vegetarian, maybe someday vegan. And we shouldn't be hard on people with weak minds but encourage them to eat less meat, dairy, eggs. Make them feel better by doing so, don't make the feel bad, because they won't do it overnight.

    Sorry for my English – it's my second language

  • Mic O says:

    So all the Irish people who died in the Potato famine where Reduce-etarians ? Wow! Thanks Britian for taking all our Cows and sheep and pigs and fish that we had been living on since the beginning of time and forcing us to only eat potatoes .

  • cannine57 H says:

    I'm the unlikely vegan. I"m in my early 60's, started off as a vegetarian in the mid 90's. This was all for moral reason's. It was a choice based on my own reasoning, not influence from anybody or really any source of information. I knew no one else who was a vegetarian or even close. The problem was I could not convey to my family or friends the rationalization of my choice. As a matter of fact they tried to talk me out of it based upon the perceived negative health effects they thought would occur to me for my choice. The truth is I did not know back then if I was sacrificing my physical well being for this choice or not. It was the realization that animals feel the same physical and emotional pain the we feel and every time I would eat meat I would be consumed with guilt knowing the pain and suffering this animal went through just so I could enjoy the taste of meat in my mouth and this was unacceptable to me. To this day I'm still the only one in my family who is a vegan and I don't even know anybody who is one. The point I'm actually trying to make is I could not convince anybody that this is the right decision to make even though it turns out I'm a very healthy individual and my family and friends now acknowledge that they believe my dietary choices is the reasoning for my good health.

  • Sian Barrett says:

    Being a vegan isn't about personal purity: it's about taking responsibility for the impact your actions have on others. If you believe that animals shouldn't be exploited for the benefit of humans and you do what you can to live according to this principle, you are living a vegan lifestyle, whether you slip up, accidentally eat something animal based, or occasionally compromise because in certain situations, there's a lot to be lost and little to be gained by being inflexible. On the other hand, if "reducetarianism" helps you to be comfortable with a little bit of violence because it's better than a lot, it might be overcomplicating the transition. Why not just say "I try to be vegan, when I can"? Does inventing a new term really end the battle, or does just create even more disagreement?

  • Elias Barajas says:

    I don't care about the name "reducitarian, vegan, vegetarian, it doesn't matter just stop killing animals and our planet.

  • Alicyn Yaffee says:

    Liked it until the end ……

  • Matthew * says:

    I find funny the fake globe picture at the beginning.

  • Cassandra Ward says:

    I’m a vegan :))

  • voas says:

    Im sorry you are not a carnivore. Its a lie. The fact that you eat meat doesnt make you a carnivore. You are an herbivore that eats meat. also reducitarian is this cute little word you made that doesnt really "fix" anything, it just gives false sense of security and change and moral approval. Everyone can follow vegan diet, dont decept people and yet again, give them approval. Just because something might be hard doesnt mean that you dont have a moral obligation to do it. Veganism isnt a romantic ideal, its reaching more people year by year. So ye, plz d o n t .

  • Elin Bellander says:

    16:14 It's not about moral superiority. It's about innocent beings inside slaughterhouses screaming of pain and fear. And the only reson they are there is because humans prioritise the taste of meat dairy and eggs over their right to live.

  • David Brown says:

    The only tyhing I feeled is mercy

  • andreeea says:

    Animals are not products. They have lives that matter to them. Killing an animal is still not right. The fact that you are reducing your intake of animal flesh doesn't make you a part of no category other than carnism. Putting yourself on a different spectrum does not justify still eating meat when it means the life of an animal was taken away from them for your pleasure. There is no valid justification for consuming animals or their secretions when it is not necessary. This is the main issue. You could tell yourself all sorts of lies to sleep better at night but at the end of the day, each time you eat animals, you are a part of this massive injustice. Your addiction creates victims, affects the environment we all live in and perpetuates an ideology that keeps alive a dangerous dynamic that drives hatred. Being mindful of what we support and what our presence in this world creates or destroys starts at the dinner table with a peaceful vegan meal. It's the easiest thing anyone could do. Stop making it seem difficult cause it is not.

  • Mary McClure says:

    I went vegetarian in April and have transitioned to veganism and then primarily raw a month ago. Everyone in my life still eats meat and I’ve inspired them positively by showing them the benefits of even reducing meat and dairy intake. There are so many amazing benefits that go far beyond the basics!!! ✌️

  • Ana María Prieto says:

    There is already a word for that since almost 200 hundred years. And is Omnivorous.

  • j m says:

    A great speaker but the content of this lecture is totally rubbish.  I started off being a vegetarian and letter became a vegan for over 15 years and almost died as a result of it.  My health declined and I started with the Ketogenic diet eating high animal fats (grass fed) with low carbohydrate and my diabetes and heart disease declined substantially.  I now have no diabetes and heart problems.  Plant base food was just not enough to provide me with all the necessary minerals and nutrients that my body and mind needed.  My blood has been restored to normal and my over-all general health has improved 100%.  So much about being a vegan

  • Morph says:

    What if we didn't need to eat

  • Ma Non says:

    Hi ! As for a lot of people in these comments I am a vegan and I do not agree when peole say that vegans think they are better than omnivorous/vegeterians/flexi/etc. I believe that our diet is the best for the animals, our health, the environment and for many other reasons but I have never seen a vegan thinking they were better than the others because they were vegans. I would like to see omnivorous questioning themselves instead of always blaming vegans. When I am at a dinner or talking with someone, it is often them who bring this subject and who try to convince me not to be vegan anymore, that is them who joke and insult me for being vegan. However I know that sometimes I could be seen as someone who thinks they know better but I apology and I have never seen an omnivorous apologies for what they told me about me and my diet.
    I don't think I'm better than others at all, I just want omnivorous to try to see their mistakes too. And I am not against reducetarians or vegeterians, flexitarians, I think it at least is a begining.

  • petmom ful says:

    I don't want to finish the second half of this video. He talks about how hard it is to be a vegan, how it can help the environment, how cute pigs are, how bad animals are treated, and then he shows some "tasty" bacon. When are people going to be willing to change so that a travesty can be corrected, the mistreatment of animals. I am vegan for personal health reasons, and because I think it is so wrong the way animals are treated. So I am willing to do the work. It is not that hard. People are so darn selfish and self-centered. Everything in this world is not about how YOU need to get your tasty bacon. Just my 2 cents worth. I will move on to a different video.

  • T Berkhof says:

    While i love his talk and i very much agree with most of what he says, there is just something i (personally ) find very hard to digest. I’ve been at the slaughterhouses and factory farms. I’ve encountered the evils happening there. I’ve seen the shear terror in the animals eyes as they where dragged out by whatever means to be killed and sold for meat. Their eyes… I cannot forget them. They pierce my soul. This knowledge makes it very hard for me to hear any kind of rationale towards reductarism. But do what feels best. Just please think , even if it’s just a little, about the animals life.

  • Le Garché says:

    🤦‍♂️🤦‍♂️🤦‍♂️🤦‍♂️

  • Catqueen 2107 says:

    I feel the same about vegans as I did before I knew they were vegans, I can live without meat but not seafood. BTW I do not eat pork.

  • Diana Block says:

    I appreciate Brian's message. Most people are too brainwashed into thinking they need meat and dairy and are also addicted to the standard American diet to think about the damage it causes. If this helps them kill the planet less quickly, kill fewer animals, and maybe not destroy their own health, then great.

  • random stuff says:

    I'm vegetarian, but not vegan. I don't make any moral superiority claims. Humans are omivores and eating some meat is natural. It is indisputable that the vast quanities of meat produced are bad for the planet, however, is that a symptom of too many people eating too much meat, or just a symptom of too many people? Industrialized society has made it possible to support much larger populations than before, but it also isn't as in tune with nature and isn't sustainable on the long term.

  • Half Past Geek says:

    I leaned nothing from this video this guys sucks at speaking

  • Andreas Achilleos says:

    We should all figure out our diet how much of what and how often. Not pro Vegan not pro vegetarian or meat eater, figure out what works for you so you can be healthy and then you will realize that you really do not need anywhere near as much calorie intake as you used to, in my case I eat less than a quarter of what I used to eat not vegan, not vegetarian but I significantly waste way less, I don't think there is one diet for all it's something we have to figure out on our own

  • Andrew Colvin says:

    “It’s not okay that the Nazi’s are killing millions of Jews and minorities in concentration camps—genocide is immoral and wrong. So let’s reduce the killing by only doing it on Monday’s.”

  • Space Serpent Records says:

    So many adults are basically still little children mentally. They don't have any independent thoughts. Vegetarian/Vegan is really the only way if you want to eat FOOD and not the dead rotting corpses of innocent murdered beings. You're all fools! And if you listen to fools…THE MOB RULES!

  • Rhys Green says:

    We are not carnivores
    We do not need meat to live
    We do not need to eat a level one carcinogen (meat) to live
    We do not need to kill to live
    We only do so because of the propaganda from the meat and dairy industry

    Be Kind
    Go Vegan

  • honey B says:

    If people did not eat animals would they be here? I started my journey once again no meat..3 weeks going!

  • balletlol says:

    Here's a different point vegans need to consider: what about the hundreds of thousands of local/rural farmers whose livelihood is based off of raising and producing meat? I'm not talking about mass industry farming, I mean small, independent farms, and the people whose farms have been in their families for generations. These people take great care of their animals, they are humanely killed, and they use the whole animal for various products. Are we supposed to ignore this fact? Are we supposed to tell these people that they're wrong and call for the demolition of their businesses?

  • Easy Company says:

    I am a Vegantarian. It’s been on my Instagram for a while now. (Vegan/Vegetarian)

  • jayvhon calma says:

    Veganism only causes anarchy, discord and is against the natural order……… "Execute Order. 66"

  • Anonymous 123 says:

    You can still eat meat with same taste but better nutritional benefits. This meat is plant based alternative.

  • Anonymous 123 says:

    Most unsatisfactory message from TED.

  • Ruben French says:

    I don't think we should be working on trying to reduce animal product consumption but simply work harder towards eliminating completely. You don't tell a smoker to just switch to 1 cigarette a day, you work your way to 0. Meat is killing the consumer, the planet, the animals and starving 3rd world children across the globe. Simply stop. eating. animal. products. It's 2019, never been easier, beyond meats, vegan cheese, vegan eggs, vegan milk…

  • WatermelonThief says:

    Wow a lot has changed in 4 years. Wonder if he is a vegan now since so many more vegan products are coming out and it's becoming easier and more popular to be Vegan by the day.

  • Avril Farrell says:

    If the speaker knows all this, why is he not vegan. I don't understand.

  • Jennifer says:

    Uhhhhhhm but veganism is about animal rights…. am I missing something? So you only pay others to kill for you "sometimes". Well. Good for u I guess? I feel like he definitely makes some great points on global warming, but most vegans and vegetarians do not eat meat bc they kind of don't feel like paying for death, just sayin…

  • Tim Collins says:

    They will only become facts when they are proven by the scientific method, NOT variable inputs into computer models.

  • Erin Fritz says:

    THIS!! You got it figured out man! I'm switching my label for sure to reducetarian. I follow a vegan diet.

  • eriloucks says:

    My smaller steak only hurts the cow a little bit. I feel amazing making this difference!!!

  • Lena Sofie Reuter-Jensen says:

    AMAZING TALK! i agree! vegan/vegetarianism might not be a optimal diet for everyone, and introducing reducanism is a very good thing, i am trying to reduce the amount of meat im eating. Hopefully some of the vegans in this comment section could be more open minded about it, because some here were not very open minded and i wish they could understand its not that easy for other people to stop, and that reducing the amount of meat could be a better option for us, and maybe even a stepping stone to cutting it out completely,

  • Robyn's Great Finds says:

    I am a vegan but I didn't do it overnight. I replaced meat, then fish, then eggs, then dairy. It is definitely better if we all went 95% mostly plant based than 5% strictly plant based. I went to Uganda recently where my food carbon footprint was much lower than it usually is. It was still vegan but not really processed, and it was local. A Ugandan who eats some meat but is mostly plant based probably has a smaller carbon than me as it has barely any packaging and few travel in cars, etc. In Uganda, there are also far fewer farm animals in Uganda than in the UK. People there do eat less meat.

  • Ryou Bakura says:

    This is the most toxic comment section I've ever seen. 😐

  • Henz Sol says:

    If somebody told me they were a flexitarian, sometimes they eat meat and sometimes they don't…I would think "okay so, basically, you've found a new way of framing the standard diet. You're making a joke or something." um, ha ha ha
    The other thing is think is "wow, this person's really weird"

  • Ana Larson says:

    I think like he we need to examine where we are and do the best with what we have, not everyone can eat the same way and for the same reasons. I will state though to be a good raw vegan you need to live in an area that supports that, but sadly because it requires so much plant life the humans living there to grow it organically and naturally would kill the plant life off because the demands would be so high, so like animals similar to us we need to eat what is native to our areas and not move it around the world creating all sorts of environmental problems, it is not simply about plants vs animals but the habits of what humans do. We should see a more simple and natural life that is reductionist in all areas of life except for love being religious and spiritual about it.

  • eoin flannery says:

    God he has very blunt teeth and claws for a Carnivore hahaha…

  • Nerhegeb says:

    Reducitarian is just another excuse to keep eating meat as before.
    Yes, we all have to stop eating animals, so reducing it is the beginning. But it’s just the beginning.

  • karma justice says:

    I just found out ima reducitarian ❤

  • Karma Cifer says:

    I do the best I can to become vegetarian, but for me is a slow change. I only eat fish but I try to leave it too and only eat soy meat. I also started trying to replace milk with almond milk. I live with my family so is not only my change, but the change of my family getting used to my new life style. I think it could be a lot easier going "almost vegan" living alone, even though I'll probably never stop eating eggs and honey because I love it and as long as we don't hurt animals I don't believe that using what they produce is bad

  • Kalvis Kalvis says:

    :I

  • Kalvis Kalvis says:

    I think labeling people as something based on their diet reduces the number of potential vegetarians.

  • HU HU says:

    why do most vegans look unhealthy?

  • Jennifer Chandy says:

    Watch Dominion on Youtube. You'll want to stop eating animals all together, not just reduce.

  • Caroline Kaseburg says:

    Anyone who isn’t vegan is just making excuses for their lack of compassion by choosing taste, a sensory detail, over sentient life.

  • Its ASetUp says:

    There shouldn’t be a battle. People should respect other peoples choice. I’ve not heard of any omnivore protests but certainly heard of plenty vegan ones. Intolerant left.

  • Oskar Kawulicz says:

    balancetarian – eat only what you need , dont waste food , produce as much as you can by yourself , meet your butcher , meet local farmer , dont buy in supermarket all the time . .be conscious . balance is the answer – but – greedy producers must realize that first.

  • Deepti Bhagtani says:

    I am a Vegan and I am proud of you… People think of veganism as a perfectionist lifestyle, one slip and you are ashamed to call yourself vegan. It's refreshing to see people who accept their occasional slips and still not get discouraged about their efforts… It's ok to be a bad vegan before being a good vegan and it's ok to being a bad vegan than being a non vegetarian… Kudos to you my friend…

  • luna says:

    I won't get nervous when somebody says they are vegan, why should I, it's a nice topic to talk about

  • Darren Houston says:

    Judging by the comments the only people watching this is vegans anyhow. Like many debates don't hate someone for having their own personal opinion that is different from yours. If you want more people to stop eating meat, the first step is to be friendly and help educate not abuse them, they will never be vegan then.

  • Angela Werner says:

    Open your eyes Open your mind Open your heart and go Vegan

  • Nicolás Palazzolo says:

    Reducitarian … less meat … but suffering and programmed death keeps happening while you decide which way to go … The nature of man is to be a gatherer, not a hunter. As you say, it is proven that meat and its derivatives do not contribute anything positive to the body. It is not a football team competition … if reducitarian, vegetarian or vegan … it is the lives of innocent beings that are at stake. Vegan is the answer, I'm sorry, but that's right, it's not my "invention", it's the verification of a whole community that is getting bigger and bigger. Peace, respect, kindness, love and compassion 😀

  • Magnus Bane says:

    Hmm… I can see how this could be good but it should be a stepping stone to veganism in my opinion.

  • Antoinette Parry says:

    Yes we can save our planet. Cut down the bloody human population. That makes more sence that any other argument. Cut down the population and everthing else is less necessary.

    Forty years ago the population was half it is now. In twenty five years it's going to double again to the state of impossibilty. It really is the only answer. What else can we do?

  • Antoinette Parry says:

    Disagree with the statement. "Reducidarians live longer happier lives" Totally unproved.

  • Nicky J says:

    To all who are reducing, that’s great! Hopefully your goal will be to eventually go vegan. 💖🌱

    It took me ten years to go vegan. An overseas trip at the time got me thinking about it. First I ditched red meat (easy as I didn’t fancy it much anyway), then chicken, then the little dairy I ate, then eggs, and the hardest of all was giving up salmon.

    As a previous people pleaser, I hated confrontation, hence the very slow transition. I was eating plant based at home but would succumb to pressure when I was with others.

    A few life incidences along the way forced me to look deep inside, and then align my morals and values with my actions. Been vegan almost three years now and I just don’t see animals or their excretions as food anymore.

  • Islandchi says:

    Jesus taught in The Peace Book One from The Essenes to be a raw food vegan. Go look for yourself.

  • Ryan Welsch says:

    Stop being a wimp. Just go vegan and be done with it. It is very easy to just purchase food from plants instead of exploited animals.

  • Owen Williams says:

    some vegans are ok like this guy. However the ones that are so focused on converting people can be almost religious in a way, and they have to resort to bullying or pressuring into becoming a vegan.

  • Lea Beer says:

    Three years ago I decided to be vegan one time a week. I did it the first day and I never went back

  • skull says:

    Veganism is malnourishment. Especially with children. Growing bodies need as much vitamins as they can get.

  • Obnoxious Celtic Guardian says:

    Ah, nothing like a gobshite trying to condone their lax attitude! Wonderful!🙃

  • DARLING DELRAY says:

    Great way to encourage more people!

  • Ben S says:

    I rarely eat any meat, but when I do I expect quality; not meat from factory farms but from pasture fed animals. Factory farm meats = disease. Other than that, I am mostly vegetarian. I do eat organic eggs from local farms.

  • Regal Sound Productions says:

    Eat meat and be healthy!

  • eric feldt jr says:

    Because he starts by talking about Global Warming not nutrition.

  • Melissa .Garrett says:

    I can understand people trying reducitarianism if they’re doing it for their own health or the environment, but honestly, if you’ve seen what happens at factory farms and been moved by it then you simply CAN’T bring yourself to eat or wear animal products. It’s a matter of motivation, and what your ultimate goal is.

  • vaiisking says:

    you lost me at 'Psyche!'

  • Sara Runge says:

    I’m vegan & I think this is a great message overall.

  • Tyler Stockdale says:

    These labels get so confusing, yet this idea of "reducitarianism" is revolutionary!! I am telling everyone I know about this! It really bridges the gap for those in between the two diets and it has a spectacular message.
    Personally, I'm a pescetarian. Not so surprisingly many people don't know what this is so I often say "a vegetarian who occasionally eats fish".
    This guy is a genius and he's handsome too lol. 😀

  • Zeenat Patnaik says:

    Less meat ain't making the animal less dead… But yes why not… Start somewhere!!!

  • Sandra Carter says:

    Why?! Is it unrealistic? You have a life so why can't an animal have a quality life?

  • InfoPhone1 says:

    It’s not meat that is harmful, it’s processed foods (mostly sugar and wheat). Fruits from Ecuador and garlic from China have a pretty high carbon footprint. If you don’t want to eat meat don’t do it. I will not be joining you.

  • harry viking says:

    Vegans are naive illiterate idiots!!

  • Tobias W says:

    But then… How can I be a Viking?
    If 99% of the world stopped eating meat. Vikings could still do what we've been doing for ages.

  • Veggie Mike Ellis says:

    A Vegan world is a "romantic ideal?" So was ending institutionalized human slavery. Reductionist philosophy is morally bankrupt. No, it's not HARD to do the right thing and STOP exploiting animals and the planet. This is why non -Vegans shouldn't do speeches about this subject. I'm sure the animals who have to die for reducitarians really appreciate this approach.

  • Aranak777 says:

    Vegan are less then animal, inteligent wise, we should start to eat them too.

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